Emirates Unveils A New Real Madrid Branded A380 Aircraft Decal

Dubai, December 18, 2018 (PPI-OT): Emirates, the world’s largest international airline and a main sponsor of the Spanish football club, Real Madrid, has unveiled a new decal featuring action images of some of the club’s top players on one of its A380 aircraft.

The new decal was created to mark the occasion of Real Madrid’s charter flight on an Emirates A380 from Madrid to Abu Dhabi today, where the team in their capacity as current European champions, will compete with football club champions from other continents.

The bespoke decal features first-team players Marcelo, Luka Modrić, Sergio Ramos, Gareth Bale and Karim Benzema, and covers over 200 square meters on each side of the double-decker aircraft.

Decals featuring Real Madrid players first appeared on an Emirates A380 in 2015, and has since become an eye-catching representation of the airline’s association with the club. Emirates has been the Official Main Sponsor of Real Madrid since 2013 with Fly Emirates branding prominently displayed on the players’ kits.

The decal will remain on the aircraft for six months and fans can catch the aircraft as it traverses the globe with scheduled services planned to Washington, Nice, Mauritius, London Gatwick and Sao Paulo. Emirates is the world’s largest operator of the double-decker A380 aircraft, with 108 in service, and another 54 pending delivery.

The aircraft is deployed to about 50 destinations across six continents around Emirates global network. Customers traveling to and from Spain, have the opportunity to experience the Emirates A380 on one of the double daily services to both Madrid and Barcelona.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates invests in latest bus fleet to enhance on-ground comfort for Economy Class passengers

Karachi, December 03, 2018 (PPI-OT): To provide passengers with even more comfortable transfers when they arrive, depart or transit at Dubai international Airport, Emirates has taken the initiative to bring in a fleet of new high tech buses for airside passenger operations. These new dedicated buses will ferry Emirates’ passengers between the terminals and its aircraft at remote stands. Ten of these new buses are already in service. 30 more will be delivered by January 2019, with the entire fleet to comprise 128 buses by 2020.

Adel Al Redha, Emirates’ Executive Vice President and Chief Operations Officer said: “In line with our “Fly Better” brand promise, Emirates has taken the decision to invest in our own customised buses to transport customers airside at our Dubai airport hub. Together with our latest transport management system, these new buses will enable us to provide our valued customers with a more comfortable ride and smoother connections.”

Fly better, ride better

Emirates is the first airline in the world to introduce airside buses that have equal standing and seating capacity, a significant improvement on standard airside transfer buses which usually prioritise standing room and offer minimal seating.

The new fleet of buses also have convenient ramp access and fold-up seats to make travel more comfortable for customers who use wheelchairs or are travelling with baby strollers. Other customised features include: ambient lighting, an intercom facility to contact the driver, microphones for announcements, and flight information systems inside the buses which display the latest information to customers. Clear messaging will also appear outside the buses to alert customers quickly and easily on the direction the bus is going.

In addition, the bus fleet will be managed from a control room by Emirates’ airport services team together with its ground handling partner, dnata. Replacing manual processes, airside passenger bus deployment and driver assignments are now handled via an advanced resource planning software. This improves deployment efficacy and ultimately enhances the customer experience with reduced waiting times, and more efficient routings at one of the world’s busiest airports.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates takes home five awards in one week ending with big win at the ULTRAs as “Best Airline in the World”

Karachi, November 27, 2018 (PPI-OT): Emirates made a clean sweep this week with award wins across multiple countries – from Russia and Belgium to the UAE – a testament to the airline’s consistent delivery of industry-leading travel experiences for its diverse customer base, and its commitment to investing in innovative products that will ensure its customers fly better.

Emirates was named ‘Best Airline in the World’ and ‘Best Airline in the Middle East’ at the prestigious 2018 ULTRAs. In a vote taken by over 500,000 readers of The Telegraph’s luxury travel magazines Ultra-travel UK and Ultra-travel Middle East, the awards recognise the world’s best providers of luxury travel experiences. Sir Tim Clark, President Emirates Airline, received the awards at a ceremony held last night in Dubai at the iconic Burj Al Arab Jumeirah hotel. The ceremony was attended by key members in the global travel industry.

In Russia, Emirates was recognised for its operational excellence and outstanding customer service last night, when it scooped two prestigious awards as ‘Best International Airline’ at the eighth National Geographic Traveller Awards 2018, and ‘Best Middle Eastern Airline’ at the Business Traveller Russia and CIS Awards 2018. The National Geographic Traveller Awards ceremony was attended by industry leading figures as well as media representatives from across Europe.

Earlier this week in Belgium, Emirates was named the ‘Best Long Haul Airline 2018’ at the Travel Magazine Awards 2018. The ceremony was attended by 700 industry leading figures, travel professionals and media representatives. This is the 21st Travel Magazine travel Awards where global brands are recognised as best hospitality providers in Belgium.

Emirates is an industry trendsetter when it comes to providing a better customer experience, both onboard and on the ground. Emirates was first to unveil enclosed First Class private suites in 2004, and in 2017 the airline took luxury travel to the next level with its new Boeing 777-300ER First Class private suites. With floor to ceiling the new Emirates Boeing 777 suites are in a league of their own when it comes to exceptional luxury and privacy.

The spacious, fully-enclosed private suites are laid out in a 1-1-1 configuration, offering up to 40 square feet of personal space each. The new private suites also showcase the latest in cutting-edge onboard technologies, including a NASA inspired ‘zero-gravity’ seating position, ‘virtual windows’ for middle aisle suites, and a personal video-call service, along with unique lighting and climate control features.

Over the last 12 months, Emirates has continued to deliver on its “fly better” promise to customers, elevating the customer experience through significant enhancements to its Boeing 777 and A380 aircraft. The airline invested US$ 150 million to introduce a new Business Class cabin and configuration on its fleet of Boeing 777-200LR aircraft. On the A380, Emirates’ newly enhanced Onboard Lounge continues to wow customers with its modern finishes and expanded seating options.

Emirates also continues to provide customers across all classes unrivalled entertainment options with more than 3,500 channels in over 40 languages through its in-flight entertainment system, ice. On the ground, Emirates’ seven Business Class lounges at Dubai International Airport Concourses A,B and C recently underwent an US$ 11 million makeover, reflecting the airline’s attention to the ground experience as an integral part of the customer journey. Emirates’ global network of dedicated lounges has grown to 42, reaffirming its commitment to ensuring a consistent experience for its premium customers and Skywards members.

Emirates operates a modern and efficient all wide-body fleet comprising 270 Airbus A380 and Boeing 777 aircraft. The airline has continued to expand internationally and today flies to 159 destinations in 85 countries, connecting passengers and facilitating trade across six continents to and through its Dubai hub.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates invites travellers to “Fly Better”

Karachi, November 07, 2018 (PPI-OT): Emirates, one of the world’s most awarded airlines for its industry-leading services, invites global travellers to “Fly Better” with the launch of its bold new brand promise. “On 25th October in 1985, Emirates flew its first customers from Dubai to Karachi. While the airline has grown exponentially since, our promise to customers remains unchanged – flying Emirates means enjoying a better flying experience,” said Sir Tim Clark, President Emirates Airline. “The drive to innovate and ‘be better’ is hardwired into Emirates’ DNA, and this enables us to deliver air travel experiences that are comfortable and enjoyable in every cabin class, time and again.

Emirates was the first to introduce personal screens in every seat in every class, we led the way for better international telephone and Wi-Fi services onboard, we pioneered private suites in first class, brought bars and shower spas onboard, and we continue to introduce game-changing products like virtual windows. Now, we are affirming that superiority and inviting travellers to “Fly Better” with Emirates,” said Boutros Boutros, Emirates’ Divisional Senior Vice President, Corporate Communications, Marketing and Brand.

The new Emirates campaign was launched with a snazzy ad spot that showcased the airline’s award-winning inflight entertainment system ice and its diverse offering. Directed by Michael Gracey whose previous work includes the hit musical ‘The Greatest Showman’, the ad spot takes viewers on a fantastical journey as a cabin crew member morphs into an energetic dancer – transitioning between different dance styles from Bollywood to Hip Hop, representing the superior and diverse range of content on ice.

The spot ends with Emirates’ trademark light humour. A second ad spot that promotes Emirates’ extensive network of global destinations is being run concurrently. This second ad takes us across the world to the tune of a catchy song composed specifically for the campaign. Taking viewers from the plains of Kenya to the Eiffel Tower and finally the iconic Burj Khalifa in Dubai, the ad is edited in a style that has now become Emirates’ hallmark, featuring seamless transitions between destinations and Emirates’ onboard features. In addition to traditional advertising and digital platforms, the new “Fly Better” brand promise will also be rolled out across Emirates’ sponsorships and events portfolio.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates announces special fares to US destinations

Karachi, October 24, 2018 (PPI-OT): Emirates has announced its latest sale, offering Pakistani customers special deals on Economy and Business class return flights to some of its most popular US destinations. Customers have to book by 05 November 2018, for travel between 25 October 2018 and 31 March 2019. Passengers can enjoy competitive fares to eight destinations in the US including San Francisco, New York, Seattle, Orlando, Detroit, Denver, Atlanta and Raleigh with Economy class fares starting from PKR 150,050 and Business Class fares from PKR 536,070.

Moreover, passengers can benefit from Emirates’ strategic partnership with Jet Blue and Alaskan Airlines as this sale offer also applies to more than 160 other destinations across the airlines’ complementary networks. With the large number of Pakistanis residing in the US, travel frequency is very high as people travel to and from Pakistan to visit family and friends. US is also a very popular tourist destination for Pakistanis. Other than that, the airline has a high volume of business travellers between Pakistan and the US.

Emirates now serves 12 points in the US, facilitating its Pakistani customers by offering several flight options and significantly reduced travel times compared to airlines connecting via European hubs. “As the end of the year approaches, our customers in Pakistan look to plan their winter breaks and Emirates wanted to give them the chance to enjoy our world class flight services at even better value for money,” said Jabr Al-Azeeby, Vice President Emirates Pakistan. “This offers give the travellers from Pakistan the chance to explore some of our most popular destinations in the US and connect with friends, relatives and business partners.”

Emirates offers its passengers an unparalleled network of destinations to choose from with the total count now up to 161 destinations in 86 countries around the world. Additionally, customers in Pakistan can enjoy over 3,500 channels of entertainment on ice, Emirates’ multi award-winning in-flight information, entertainment and communication system, while enjoying specially created gourmet cuisine with regional flavours whilst being served by Emirates multi-lingual cabin crew. For more information on Emirates, including how to book flights and a complete list of terms and conditions, contact your travel agent, visit your local Emirates Ticket office or visit www.emirates.com/pk.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates revamps its premium offering in First and Business Class

Karachi, August 28, 2018 (PPI-OT): Emirates has refreshed its premium offering with new luxury products in First and Business Class for a more comfortable travel experience. The new products stem from collaborations with BYREDO skincare, Bowers and Wilkins and Emirates’ longstanding partnership with Bulgari for its refreshed amenity kits.

BYREDO for Emirates Wellness kit

Emirates First Class customers will find the BYREDO travel wellness range of skincare in their private suites. The allergen-free and Chamomile collections were exclusively created for Emirates for a relaxing and hydrating experience inflight. The collection by European luxury brand, BYREDO, was first introduced in Emirates’ new fully enclosed suites on the Boeing 777 last year and is now being rolled out across the fleet. All the products in the collection are manufactured using the best raw materials with a distinct focus on craft and quality.

Products included in the BYREDO for Emirates Wellness kit are:

Cleansing Face Towelette, leaving a clean base to enjoy the maximum benefit from skincare.

Facial Toner brings freshness and essential hydration, improving overall skin texture.

Eye Cream gently hydrates sensitive skin around the eye leaving it softer and suppler.

Chamomile roll-on Sleep Oil to apply on pulse points to ease into relaxation.

Chamomile Pillow Mist spray for textile to create a peaceful and relaxing atmosphere

The kits are paired with a faux leather notebook and branded pen.

Bowers and Wilkins Active Noise Cancelling E1 headphones

To amplify the viewing experience on ice, Emirates’ award-winning inflight entertainment system, the airline is rolling out brand new Bowers and Wilkins Active Noise Cancelling E1 headphones in First Class. These headphones were designed by award-winning audio brand Bowers and Wilkins and created exclusively for Emirates using a unique hybrid noise cancellation technology optimised for the Emirates First Class cabins.

The headphones are lightweight and made of the finest materials, including aluminium and sheepskin leather for a comfortable fit. Customers can use the headphones to view up to 3,500 channels of on-demand entertainment on a 32-inch TV screen. The entertainment selection on ice across all classes includes up to 950 movies, 400 TV channels and 2,400 music and podcast channels. The headphones’ sound quality can also be tested on The Bowers and Wilkins Superior Sound playlist, a selection of tracks selected for their acoustic excellence available on ice.

Bulgari Amenity Kits

Emirates continues its longstanding partnership with Bulgari for the latest designs of the airline’s exclusive kit bags. The new set of amenity kits for both First and Business Class feature Bulgari’s fragrance – Eau Parfumée Au Thé Vert (Green Tea) – and contain skincare essentials to keep customers feeling fresh and pampered throughout the flight.

The First Class kit bags, made from faux leather, come in eight designs with a new range of colours for men and women. Eight additional designs are available in Business Class – four for men and four for women. The amenity kits are available on long-haul overnight flights and designs are refreshed every nine months. The bags have been designed for multipurpose uses after the flight to store headphones, make up or jewelry.

In addition to the Bulgari amenity kits, First Class customers will also be given Hydra Active moisturising sleep suits on long haul overnight flights.

Fans of the First Class experience can purchase the Emirates sleep suits, First Class blanket or the Bowers and Wilkins PX headphones from the Emirates Official Stores.

Fine dining on Emirates

On all Emirates flights, customers can enjoy a selection of the finest cuisine prepared by gourmet chefs, accompanied by some of the most exclusive wines, champagnes and spirits in the world. Emirates recently revamped its spirits offering across all classes to include exclusives like the Hennessy Paradis Imperial and introduced the Emirates Vintage Collection – a selection of fine wines which have been stored for up to 15 years.

This includes the Château Cheval Blanc 2004, Château Haut Brion 2004, Château Mouton Rothschild 2001 and Château Margaux 1998 served in First Class on select routes.
In Business Class, Emirates is serving exclusive champagnes like the Moët and Chandon Rosé Imperial served on all flights from Dubai later this month. A global on board exclusive, Veuve Clicquot Extra Brut Extra Old, will also be available for a limited time on select routes.

Emirates’ premium onboard experience is complemented by on ground comfort with a network of 42 dedicated Emirates Lounges located within major airports around the globe, including its newly-opened Cairo lounge and refurbished New York lounge at John F Kennedy International Airport. First and Business Class passengers can also travel to and from the airport via Emirates’ complimentary Chauffeur-drive service – available in over 70 cities including Emirates’ latest destination Santiago.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com

Emirates orders 36 A380s worth US$ 16 billion

Dubai, January 22, 2018 (PPI-OT):Emirates, the world’s largest international airline, announced a US$ 16 billion (AED 58.7 billion) deal for 36 additional Airbus A380 aircraft, with 20 firm orders and 16 options. Emirates’ A380 fleet operates both Engine Alliance and Rolls-Royce engines, and the airline is evaluating engine options for its latest A380 order.

The additional Airbus A380s will be delivered to Emirates from 2020 onwards. Together with the airline’s 101-strong A380 fleet and its current order backlog for 41 aircraft, this new order brings Emirates’ commitment to the A380 programme to 178 aircraft, worth over US$ 60 billion.

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, said: “Emirates truly represents Dubai’s spirit of growth, innovation and resilience. It also epitomises the city’s increasing role in connecting the world in terms of people, capital and information flows. This deal reflects Emirates’ confidence in shaping the future, and its commitment to advancing Dubai’s vision to grow further as a world-class destination and aviation hub.”

His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline and Group signed the memorandum of understanding (MOU) today with John Leahy, Chief Operating Officer Customers, Airbus Commercial Aircraft at the airline’s headquarters in Dubai. Sheikh Ahmed said: “We’ve made no secret of the fact that the A380 has been a success for Emirates. Our customers love it, and we’ve been able to deploy it on different missions across our network, giving us flexibility in terms of range and passenger mix.

He added: “Some of the new A380s we’ve just ordered will be used as fleet replacements. This order will provide stability to the A380 production line. We will continue to work closely with Airbus to further enhance the aircraft and on-board product, so as to offer our passengers the best possible experience. The beauty of this aircraft is that the technology and real estate on board gives us plenty of room to do something different with the interiors.”

“I would like to thank Emirates, Sheikh Ahmed, Tim Clark and Adel Al-Redha for their continued support of the A380,” said John Leahy, Chief Operating Officer Customers, Airbus Commercial Aircraft. “This aircraft has contributed enormously to Emirates’ growth and success since 2008 and we are delighted that it will continue to do so. This new order underscores Airbus’ commitment to produce the A380 at least for another ten years. I’m personally convinced more orders will follow Emirates’ example and that this great aircraft will be built well into the 2030s.” Emirates’ partnership with Airbus spans decades. Emirates is by far the largest Airbus A380 operator on the planet with 101 A380s in service today.

For more information, contact:
Emirates Corporate Communications
Emirates
Tel: (+971) (04) 708 3363
Mob: (+971) (0)56 676 8186
Email: anna.ghosh@emirates.com